Partners


Michael Gottsegen–A founding partner in All-American Licensing & Management Group, Michael has been in the sales, merchandising and entertainment business for over 30 years. He has garnered numerous awards including his induction into the In Store Marketing Institute’s “Hall of Fame”. With a ten-year background as a corporate, entertainment and intellectual property lawyer, Gottsegen was most recently Vice-President of Licensing and Retail Development at IMG, the leading global agency for sports, entertainment and media. He worked with the Licensing Group to manage sales of over $7B from a portfolio of sports, entertainment and celebrity clients. Prior to IMG, he was an executive for over a decade at NBC Universal – Consumer Products Group. At Universal, he worked with filmmakers and licensees to develop top-selling branded products and created award-winning marketing promotions for such franchises as Jurassic Park, ET, Fast & Furious, Scarface as well as with such timeless, classic brands as The Grinch, The Cat In The Hat, Curious George and Universal Monsters. Gottsegen specializes in retail development where he has developed sales programs at every tier of distribution; from mass and specialty to department chains to sporting goods and from grocery, drug and convenience stores to dollar outlets and pet chains. Gottsegen orchestrated the initial Direct-To-Retail program for Universal Studios with retail giant, Walmart; the Universal BackLot program, a classic licensing program mining the studio’s vast library of television shows and vintage movies. He also developed a myriad of award winning movie DTR deals with museums and attraction-based programs to DTR movie tie-ins at Macy’s, Toys-R-Us, Walgreens and Rite Aid to seasonal promotions at PETCO, Kmart and Party City.

Timothy Rothwell – A founding partner in All American Licensing & Management Group, Rothwell is a licensing and business veteran, who has recorded the largest licensing deals, in multiple categories, in the industry. He currently also acts in the capacity as President and CEO of The American Outdoorsman and Mothwing Camo. Prior to AALMG, Tim served at IMG as Executive Vice President and Co-Managing Director of IMG’s worldwide licensing and consumer products division where he significantly expanded the worldwide licensing division by bringing on new corporate, celebrity and media brands. Prior to IMG, Tim was the President of Marvel Entertainment’s WW Consumer Products division managing a $5B licensing business. Mr. Rothwell helped engineer groundbreaking new franchise deals with companies such as Hasbro, Activision, and Microsoft. Under his leadership, Marvel’s licensing business tripled in size over a three-year period. Before Marvel, Tim was the Senior Vice President of Consumer Products Division at Universal Studios where he spearheaded some of licensing’s industry most significant movie event-based licensing franchises such as Jurassic Park and ET. At Universal Studios he helped transform the CPG Division into a $1B recurrent global business at retail and the industry’s third largest studio licensing company. Noted for his entrepreneurial spirit, Tim also held executive roles in the apparel industry with VF Corporation and Cherokee Apparel where he was responsible for managing sales and marketing of a wide range products to key retailers including department, specialty, chains, and mass- market stores.


THE TEAM

Parvene Michaels – Business Development. Parvene is the founder of Innovative Media Productions, and is a veteran television marketing and events producer with over 20 years experience in the entertainment industry. Specializing in business development, Parvene was also the creator and executive producer of the critically acclaimed MTV/Showtime series “Music in High Places” and the creator and executive producer of the “Music Planet. She also has extensive experience in developing and producing publicity for some of Hollywood’s top cause-related projects, including producing such high profiled events as the Earth Day Awards at the United Nations.

Alan Oken – Business Development. Alan is also co-Founder of Innovative Media Productions, and has spent a significant part of his career in the music and entertainment business. He also was the Head of Business Affairs for The Music Planet Company. He is an entertainment attorney, and has been a senior executive at A&M Records and with indie label Available Entertainment (Navarre).

Sergio Bravo – Creative Services. Sergio formed Smith Smith & Smith as an innovative blend of large agency standards and award winning design studios. Prior to S3, Sergio has worked with several L.A. agencies, providing creative solutions to clients such as, Princess Cruises, Avery Notes, United Artists, Warner Brothers, Lockheed Martin, Gotcha Sportswear and Surfing Magazine.

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